Dana Mattioli

Everything War

22,45 € 17,96 €
0.0
Najniža cijena po kojoj je proizvod prodan u zadnjih 30 dana: 17,96 €

Dana Mattioli

Everything War

22,45 € 17,96 €
0.0
Najniža cijena po kojoj je proizvod prodan u zadnjih 30 dana: 17,96 €

GODINA IZDANJA
2024
JEZIK IZDANJA
Engleski
NAKLADNIK / PROIZVOĐAČ
FORMAT
UVEZ
meki uvez
MASA
0.30 kg
BARKOD
9781911709572
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From veteran Amazon reporter for The Wall Street Journal, The Everything War is the first untold, devastating expose of Amazon`s endless strategic greed, its pursuit of total domination, by any means necessary, and the growing efforts to stop it. For over twenty years, Amazon was the quintessential American success story, whilst its "customer obsession" approach made it indelibly attractive to consumers across the globe. But the company was not benevolent; it operated in ways that ensured it stayed on top, coming to dominate over a dozen industries beyond retail, growing voraciously by abusing data, exploiting partners, copying competitors, and avoiding taxes-leveraging its power to extract whatever it could, at any cost and without much scrutiny. Until now. With unparalleled access, and having interviewed hundreds of people - from Amazon executives to competitors to small businesses who rely on its marketplace to survive - Dana Mattioli exposes how Amazon was driven by a competitive edge to dominate every industry it entered, bulldozed all who stood in its way, reshaped the retail landscape, transformed how Wall Street evaluates companies, and altered the very nature of the global economy.

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