How to Write a Bestseller

A bestselling author`s definitive guide to writing and publishing research-based nonfiction for a wide audience Writing fact-based nonfiction for large general audiences requires two different skills: the ability to conduct rigorous research and to craft engaging prose. Tilar J. Mazzeo is one of the few people with extensive experience in both arenas, as a tenured academic and a New York Times bestselling author whose books have been made into a major motion picture and translated into more than fifteen languages. She is also a sought-after writing coach with a passion for helping others communicate their expertise more broadly. In this practical how-to book, Mazzeo draws on her experiences writing and publishing bestsellers to offer an indispensable guide for anyone looking to write narrative nonfiction for a large public audience. In a series of frank and illuminating chapters, she leads readers through the entire process, from conception to publication and beyond. She covers choosing a topic, finding an agent, negotiating a contract, crafting an effective proposal, creating a compelling narrative, marketing one`s work, and developing an author platform. Most importantly, she provides step-by-step advice on how to write prose that will resonate broadly. The ultimate insider`s account, this book will help researchers convey their knowledge effectively so it has impact in the public sphere.