Female Founders' Playbook

How do female entrepreneurs overcome hurdles, redress power imbalances and create a business with coveted unicorn status? High-growth enterprises on a rocket ship growth trajectory and tech unicorns with a value of more than L1billion have the potential to transform the economy. But building a unicorn is not an easy task. And it`s even more difficult for female-led enterprises than it is for male-led start-ups. Female Founders` Playbook brings together the experiences of the leading women entrepreneurs and VC investors. These successful businesswomen share their thoughts on every aspect of launching a high-growth business, from coming up with a unicorn-worthy idea, through to building a multi-talented team to winning investment. Their tales of success and failure are drawn together by commentary and insightful analysis by award-winning technology founder and architect of Starling Bank, Anne Boden, creating an easy-to-follow guide for any female leader. Rather than talking about who might be the next Bezos, Gates or Jobs, Female Founders` Playbook tells the true stories of those women who are guaranteed to inspire and help the next generation of female entrepreneurs.