Unreasonable Hospitality (483356)

At just twenty-six years old, Will Guidara took charge of Eleven Madison Park: a struggling New York City two-star brasserie that had never lived up to its breathtaking room. Eleven years later, it was named the best restaurant in the world. How did Guidara pull off this unprecedented transformation? Through unreasonable hospitality: Radical reinvention, a true partnership between the kitchen and the dining room – and a belief that extraordinary experiences are created by going far beyond what’s expected. Guidara’s team surprised a family who had never seen snow with a magical sledding trip to Central Park after their dinner; they filled a private dining room with sand, complete with mai-tais and beach chairs, to console a couple with a cancelled holiday. But the most lasting impact was felt behind the scenes. Guidara’s leadership philosophy empowered his team to think and act differently, learning: How to deliver praise and criticism with intention Why the solution to the toughest business challenges is often to give more, not less How real magic happens when every employee starts thinking like an owner